Theorists/Marxsation/ definitions

January 30, 2018

Media Language

Levi Strauss- Binary Opposition
Barthes-Semiotics
Steven Neale- Theories Around Genre
Narratology- Tzvetan Todorov

Representation

bell hooks- feminist theory
Stuart Hall- Representation
Lisbet Van Zoonen- Feminist Theory
David Gauntlett- Pick and Mix

Industry

Curran and Seaton- Power and media industry
Hesmondhalgh- The Cultural Industries
Sonia Livingstone and Peter Lunt- Regulation

Audience

Albert Bandura- Media Effects
Stuart Hall- Reception
Gerbner- Cultivation

Marxism- Working class get taken advantage of by the ruling class, this will then cause rebellion.

Stereotypical stereotypical

stɛrɪə(ʊ)ˈtɪpɪk(ə)l,stɪərɪə(ʊ)ˈtɪpɪk(ə)l/

adjective

relating to a widely held but fixed and oversimplified image or idea of a particular type of person or thing.

"he fits the stereotypical masculine image of toughness"

conform

kənˈfɔːm/

verb

3rd person present: conforms

comply with rules, standards, or laws.

"the kitchen does not conform to hygiene regulations"

synonyms:

comply with, abide by, obey, observe, follow, keep to, hold to, adhere to; More

(of a person) behave according to socially acceptable conventions or standards.

"the pressure to conform"

synonyms: follow convention, be conventional, follow tradition, follow custom, fit in, adapt, adjust, follow the crowd, run with the pack, swim with the stream; More

be similar in form or type; agree.

"the countryside should conform to a certain idea of the picturesque"

synonyms:

match, fit, suit, answer, agree with, be like, be similar to, coincide with, correspond to, correlate to, be consistent with, be consonant with, be comparable with, measure up to, go with, tally with, square with, accord with, parallel, harmonize with

"the goods must conform to their description"

subvert

səbˈvəːt/

verb

3rd person present: subverts

undermine the power and authority of (an established system or institution).

"an attempt to subvert democratic government"

synonyms:

destabilize, unsettle, overthrow, overturn; More

objectification

ɒbdʒɛktɪfɪˈkeɪʃ(ə)n/

noun

1.

the action of degrading someone to the status of a mere object.

"the objectification of women as sexual possessions"
2.

the expression of something abstract in a concrete form.

"the objectification of images may be astonishingly vivid in dreams"

Sexualization (or sexualisation) is to make something sexual in character or quality, or to become aware of sexuality, especially in relation to men and women. Sexualization is linked to sexual objectification.

hegemony

hɪˈdʒɛməni,hɪˈɡɛməni/

noun

leadership or dominance, especially by one state or social group over others.

"Germany was united under Prussian hegemony after 1871"

patriarchal hegemony Conceptually, hegemonic masculinity proposes to explain how and why men maintain dominant social roles over women, and other gender identities, which are perceived as "feminine" in a given society.

challenge

ˈtʃalɪn(d)ʒ/

noun

1.
a call to someone to participate in a competitive situation or fight to decide who is superior in terms of ability or strength.

"he accepted the challenge"

synonyms: dare, provocation;

summons

"he accepted the challenge"
2.
a call to prove or justify something.

"a challenge to the legality of the banning order"

synonyms: confrontation with, dispute with, stand against, test of, opposition, disagreement with;More

verb

1.
dispute the truth or validity of.

"it is possible to challenge the report's assumptions"

synonyms: question, disagree with, object to, take exception to, confront, dispute, take issue with, protest against, call into question; More
2.

invite (someone) to engage in a contest.

"he challenged one of my men to a duel"

verb. 1. (transitive) to be excessively or irrationally devoted to (an object, activity, etc) Derived Forms. fetishization, fetishisation, noun.

Symbolic annihilation is a term first used by George Gerbner in 1976 to describe the absence of representation, or underrepresentation, of some group of people in the media (often based on their race, sex, sexual orientation, socio-economic status, etc.), understood in the social sciences to be a means of maintaining ...

scopophilia

ˌskɒpə(ʊ)ˈfɪlɪə/

noun